Partner Marketing Manager

We are hiring our first Partner Marketing Manager to build a marketing function designed entirely around our partner ecosystem. You will report directly to the CRO and be responsible for making our partners more effective at selling Opus, systematizing event-driven demand generation, and packaging vertical expertise into assets that enterprise buyers and partner sales teams find credible.

Partner Co-Marketing (~40%):Create the assets that make our partners' sales teams more effective at positioning Opus. Joint solution briefs co-branded with each partner, tailored to their client base and industry focus. Partner case studies in written, video, and slide formats. Partner-facing cheat sheets, battlecards, and FAQ documents. Monthly partner newsletter with product updates, win stories, and certification news. Build direct relationships with marketing counterparts at our tier-1 partners to coordinate joint PR, co-branded content, and shared event strategies.

 

Event-Driven Demand Generation (~30%):Own the full lifecycle of co-hosted events with partners. Pre-event: define target audience with the partner, manage invitations and registrations, create pre-event content, set pipeline targets. On-site: manage branding and materials, coordinate demos with our solutions team, run structured lead capture. Post-event: own the follow-up sequence within 48 hours, route qualified leads to geo AEs with context, produce event recap content for partner distribution. Maintain a rolling quarterly event calendar targeting one co-hosted event per geo per quarter.

 

Vertical Content Production (~30%):Package our vertical expertise (healthcare/medical coding, banking/trade finance, insurance/claims processing) into distributable content. You are not creating this content alone — our Solutions team and Enablement Lead provide the technical substance and vertical knowledge. You translate that into polished formats: 3–4 page vertical whitepapers, ROI calculators by use case, 60–90 second explainer videos, and co-brandable slide decks. Every piece of content should be something a partner AE would confidently send to a CFO or Head of Operations before a first meeting.

• Background at UiPath, Automation Anywhere, Dataiku, C3.ai, Appian, Celonis, or similar — particularly in their partner, channel, or field marketing functions.
• Experience in GCC or APAC markets. Understanding of how enterprise buying works in the Gulf or Southeast Asia.
• Exposure to healthcare, banking/financial services, or insurance. You do not need to be a domain expert, but familiarity helps.
• Experience working with global consultancies in a co-marketing or alliance marketing capacity.
• You have been the first or second marketing hire at a company and built the function from zero.

 

• Direct report to CRO with full ownership of the marketing function
• Work with a partner ecosystem that includes enterprise clients across healthcare, banking, and insurance.
• A clear mandate: every marketing effort must tie to a partner relationship or a pipeline-generating event. No vanity metrics, no ambiguous brand work. Impact you can measure.
• Collaborative, innovative, and growth-driven work environment.
• Competitive compensation, benefits, and career advancement opportunities.